Collection: PRISCAVera

Prisca Vera Franchetti is the founder of New York-based PRISCAVera. To her youthfulness doesn't stop with age. Having started the brand as a side project the Rome native has seen her label flourish into a high-end label known for a sassily ebullient aesthetic that deliberately eschews pretension and self-seriousness. PRISCAVera abandons statement pieces in favour of complementary staples such as organza shirts, mesh tops and silk vests that highlight the fundamentals of cool, self-assured femininity.

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